Now it is time to put four distinct factors for success on a weight scale and see how they measure up to you. Now this is not some formal measurement tool (laugh), this is just something I go by before joining any home based business opportunity or affiliate marketing program. When considering any work at home opportunity, using these four important factors will NO DOUBT help increase your chances at being profitable and successful! So pay attention and always remember to research and analyze these four factors for success. Ok so you have found a business service or product that interests you, next is to look at who is behind the product or service. The company who is running or managing the home based business opportunity or the creator of the affiliate marketing program is vital to your success. This is an important step and often overlooked and can hurt you in the long run. Back when I first started to work from home, I joined several home business opportunities and did not do my research beforehand and came back to hurt me. Find the answers to some common questions like how bright does their future look? Financially solid and backed? Are they helpful, active, and have a desire and passion about their product or service? Do you feel as though they have good ethics? Are they willing to work with and support their home based business distributors? And something I have learned over the years through various home based business opportunities, is do they have a sense of excitement about their product or service or are they just trying to make money. If you can answer most of the questions above with a good feeling and positive vibe, and are attracted to their product or service, then you are on the right track for finding a good fit and work at home business opportunity!